Making Muslim Rahmatan Lil Alamin through The UMMA Application Arfan Aziz; Asad isma
UIN Sulthan Thaha Saifuddin Jambi
Abstract
The UMMA application was launched in April 2019 and by March 2020 around 5 million Android users had been downloaded. The Start-up targets digital Muslim communities in social engineering Muslim rahmatan lil ‘alamin and connected with Youtube, Facebook, Twitter, Instagram and Linktr. The feature ‘Community’ in UMMA are projected to encourage communication between users to discuss online and offline on social religious issues and forming Islamic communities. This paper aims to describe the history and development of UMMA as the digital religion practiced in Indonesia; the features in UMMA, and the responses of this application users to its content and facilities. The study found that the UMMA as a start-up digital Islamic application experienced rapid development with 21 applicative features and received positive response from its users.
