Perceived Usefulness, Perceived Ease of Use and Social Influence : Intention to Use e-wallet
Femmy Effendy(a)*, Ratih Hurriyati(b), Heny Hendrayati(b)

a)PhD Student , Universitas Pendidikan Indonesia
Jl. Dr. Setiabudi No.229, Isola, Kec. Sukasari, Kota Bandung, Jawa Barat 40154
b) Universitas Pendidikan Indonesia
Jl. Dr. Setiabudi No.229, Isola, Kec. Sukasari, Kota Bandung, Jawa Barat 40154

Abstract

Theoretical models that are widely used in some digital technology adoption research today, including the Technology Acceptance Model (TAM) and the Unified Theories of Acceptance and Use of Technology (UTAUT), these two theories are also considered to provide a good theoretical basis in understanding intentions consumers to use non-cash payment transactions which include e-wallets such as OVO, Go-Pay, T-cash or others. This study combines Perceived usefulness, Perceived ease of use, and social influence on intention to use an e-wallet. The survey was conducted on the students of STMIK Rosma Karawang information system study program class of 2019-2020 with a population of 160 people. Samples were taken with a purposive sampling approach, and 137 respondents were received. The analysis technique used is multiple linear regression using SPSS V23, where the results of the study show that there is a positive and significant perceived usefulness and perceived ease of use effect on use intention, but social influence does not have a significant effect.

Keywords: e-Wallets,Perceived Usefulness, Perceived Ease of Use, Social Influence

Topic: Marketing Management