What to do after Covid-19?: The Market Intermediary Model to Indonesian Social Entrepreneurs
Tika Annisa Koeswandi (a)*, Ery Adam Primasara (b), Arif Budiman (a)

(a) Entrepreneurship Study Program, Universitas Pendidikan Indonesia, Dr. Setiabudi Street No.229, Bandung, West Java, Indonesia, 40154
*tikakoeswandi[at]upi.edu

(b) School of Postgraduate, Universitas Pendidikan Indonesia, Dr. Setiabudi Street No.229, Bandung, West Java, Indonesia, 40154

Abstract

This study aims to figure out the model of Market Intermediary for Indonesia social entrepreneurs pasca Covid-19 era as an effort to re-build the economics situation after pandemic. This research is an explorative qualitative research that includes 10 Indonesian F&B SMEs and 3 Social Entrepreneurs as the sample. They were asked a set of questionnaire and online interviewed regarding intermediary market in Civid-19 era. The data were then analyzed by triangulation technique.

Keywords: Market Intermediary, Social Entrepreneurs, Covid-19

Topic: Strategic Management, and Entrepreneurship