Human Capital Advantage Based on Dynamic Capability through Digital Competency
Lina Marlina, Syamsul Hadi Senen, Tjutju Yuniarsih

Postgraduate Universitas Pendidikan Indonesia (Politeknik Triguna Tasikmalaya), Postgraduate Universitas Pendidikan Indonesia, Postgraduate Universitas Pendidikan Indonesia

Abstract

This study aims to analyze the competitiveness of human capital based on dynamic capability with digital competency for creative craft industry businessmen in West Java, Indonesia.
The majority of previous studies have applied dynamic capabilities for organizations, but this research reveals the dynamics of capabilities applied to individuals as business community.
The study used descriptive and explantatory survey methods with proportionate random sampling on 341 creative craft industry businessmen, spread across selected cities and districts of West Java. The data analysis technique used Structural Equation Modeling (SEM) with the support of PLS3.
The results of the study show that dynamic capability consisting of adaptive capability, absorptive capability, innovative capability affects human capital advantage and strengthened by digital competence.

Keywords: Digital Competency, Dynamic Capability, Human Capital Advantage

Topic: Organizational Behavior, Leadership and Human Resource Management