Entrepreneurship Knowledge and Characteristics of Entrepreneurs to Increase Business Success
Hari Mulyadi, Depitri Anggraeni, Yusuf Murtadlo Hidayat

Universitas Pendidikan Indonesia

Abstract

Purpose - to find out (1) an explanation of entrepreneurial knowledge, (2) describe the characteristics of entrepreneurship, (3) an explanation of business success, (4) the effect of entrepreneurial knowledge on business success (5) the effect of entrepreneurial characteristics on business success (6) the influence of entrepreneurial knowledge and entrepreneurial characteristics on business success. Design/Methodologhy/approach - This research was conducted on a non-random sample, using a descriptive and verification approach with explanatory research methods and data analysis techniques using multiple linear regression Finding - high entrepreneurial knowledge, high entrepreneurial characteristics, high business success, entrepreneurial knowledge affects business success, entrepreneurial characteristics affect business success, also entrepreneurial knowledge and entrepreneurial characteristics affect business success Orisinality - the differences is decided in independent variable object, and reaserch method. Population and research sample, research period, measure instrument and research result, and source of theory and international journal and international book and research findings.

Keywords: Entrepreneurship Knowledge, Entrepreneurial Characteristics, Business Success

Topic: Strategic Management, Entrepreneurship and Contemporary Issues