We were brothers and sisters: Lotman Cultural Semiotics on the antagonism among Shanghai football fans
Congcong Qi(a*), Kaixiao Jiang(b), Simon Kawycz(b)

a) School of Economics and Management, Tongji University, Siping Road 1239, Shanghai 200092, China
*qicongcong.tj[at]outlook.com
b) School of Health and Sport Sciences, Liverpool Hope University, Hope Park, Liverpool, L16 9JD, UK

Abstract

Using Juri Lotman Cultural Semiotics theory as the umbrella, this article explores the cultural connection between two Shanghai football fandom groups and Shanghai city. Currently, there are two professional football clubs, the Shanghai SIPG football club and the Shanghai Shenhua football club, in the Shanghai city qualifying in the Chinese Super League. As the first professional football club in Shanghai, Shenhua was supported by all Shanghai fans in 1994 and recognised as the symbol of Shanghai. The appearance of SIPG in 2005 also attracted the support of Shenhua fans. However, along with its promotion in Chinese professional football leagues, SIPG has gradually developed its loyal fans who terminate their fandom for Shenhua and develop a sense of hostility against their original fandom community. The extreme rivalry eventually results in two different fan cultures representing Shanghai culture respectively. This article proves that the historical accumulation of Shanghai people^s social practices from the age of colonialism to the global city is the foundation causing the rivalry. This may help the development of the Shanghai football context by offering solutions to moderate the antagonism. It is also the pioneer of using Lotman Cultural Semiotics theory to explain a phenomenon in Chinese football.

Keywords: Shanghai style football- Cultural symbols- Cultural identity- Fans

Topic: Sport and culture in Asian societies