|
Determinant of Internet Addiction Factors Among Public University Students in Malaysia (a) Faculty of Business & Management Abstract There are billions of computers and other electronic devices connected to the Internet on a global scale. People may virtually access any data, communicate with virtually anyone worldwide, and accomplish a lot more with the help of the Internet. Using the internet for more than simply studying is beneficial, but excessive use can result in addiction. Past studies have focused more on general concepts of applications of Ajzen^s Theory of Planned Behavior (TPB) in the domain of perceived behavioral control to verify the efficiency of the theory. Therefore, this study investigated online gaming, social networking, and streaming with the aims to find factors affecting Internet addiction among university part-time students. A cross sectional study was conducted among 199 respondents from public university part-time students between 26 to 55 years old in Malaysia. The hypotheses were tested using regression in Statistical Package for the Social Sciences version 25. The study outcomes exhibited empirical support for the proposed research model. The results depicted that two of the independent variables (social media and video games) are statistically significant contributors to the prediction of internet addiction while environmental factor was not significant in this study. The study provided insights into the application of Theory of Planned Behavior-based framework and enhanced the understanding of the factors affecting Internet addiction among university part-time students. Keywords: Internet Addiction, Determinants, Public University, Malaysia Topic: Innovation, Operations, IT Management and Supply Chain Management |
| GCBME 2023 Conference | Conference Management System |