A Model of Co-Creation Strategy Implementation in Supporting the Performance of Vocational Schools in West Java
Yani Heryani, Lili Adi Wibowo, Muhamad Arief Ramdhany

Faculty of Economics and Business Education
Universitas Pendidikan Indonesia, Indonesia
e-mail: yani.heryani[at]upi.edu, liliadiwibowo[at]upi.edu, ramdhany[at]upi.edu

Abstract

The performance of Vocational High Schools (VHS) is an essential focus of this research, leading to continuous improvement that supports VHS as the center of excellence. This research explores how a co-creation strategy can improve vocational school performance in West Java by examining industry challenges, teacher development, the center of excellence strategy, and co-creation implementation. It also investigates the effects of industry challenges and teacher development on the center of excellence strategy and co-creation implementation and how these factors impact the performance of vocational schools in West Java. This study focuses on all 288 State Vocational Schools of Center of Excellence in West Java. A random sample of 165 respondents will be analyzed using Partial Least Square (PLS) to ensure accuracy. This study has significant implications for improving vocational school performance in West Java. By examining the challenges faced by the industry, dynamic principal leadership, teacher development, and the implementation of a co-creation strategy, this research can identify areas of improvement and promote the development of vocational schools as centers of excellence. The novelty of this study lies in its focus on co-creation as a strategy for improving vocational school performance and its investigation of the interplay between industry.

Keywords: center of excellence strategy, co-creation strategy, dynamic principal leadership, teacher development, vocational school performance

Topic: Strategic Management, Entrepreneurship